BLACKSMITH LOGO

3 HOUR LOGO DESIGN

This was a project from one of my advanced graphic design classes. The project was to design 3 logos in three hours to a job that we were assigned at the beginning of the class period, I got "Blacksmith". We had to create three different types of logos. The first was a logotype, second was an abstract logo, and last was pictorial. I decided to use a blacksmith's hammer in two of the logos, that way the viewer knew exactly what the logo represented without and extra needed text, however in the abstract logo it is much harder to do this. In the abstract logo i wanted to shoe something going from an organic shape to something more rigid and man made.